Newsletter
The NIL Standard
The college sports market brief—one number a week, what moved, and what's worth reading.
Every issue leads with one number that captures where the college sports economy stands, backed by the same independent estimates that power the site. Aggregates only, short enough to read between meetings. Weekly through the college football season. Past issues live here.
No. 2 · September 10, 2026
No. 2: $1.73B of football, $1.51B of cap
The clearinghouse just posted its biggest two months yet. It's still smaller than one sport.
Read the issue ->No. 1 · September 3, 2026
No. 1: 70 rosters, $1.73B
Where the market opened, and how our numbers held up against the people writing the checks.
Read the issue ->