
Data as of September 17, 2026
PRO - COMING FOR THE PORTAL WINDOW
Position by position, where this roster's money goes next and what the market says it should cost.
| Player | Pos | Est. NIL Value |
|---|---|---|
| QB | $1,994,606 | |
| RB | $1,000,000 | |
| EDGE | $930,062 | |
| EDGE | $924,000 | |
| OT | $919,999 | |
| WR | $903,585 | |
Kelvin Obot 6-5 / 265 lb | OT | $690,000 |
| S | $630,000 | |
| OT | $616,000 | |
| CB | $576,583 | |
| IOL | $564,231 | |
| CB | $554,867 | |
| DT | $540,146 | |
| IOL | $523,071 | |
| IOL | $522,500 | |
| S | $517,499 | |
| LB | $502,363 | |
| S | $495,000 | |
| LB | $429,000 | |
| QB | $426,483 | |
| DT | $421,656 | |
| WR | $420,177 | |
| TE | $391,742 | |
| WR | $365,756 | |
| WR | $365,333 | |
| EDGE | $293,942 | |
| WR | $265,921 | |
| EDGE | $257,890 | |
| DT | $239,803 | |
| OT | $205,733 | |
| OT | $202,859 | |
| LB | $194,890 | |
| S | $189,818 | |
| CB | $187,460 | |
| S | $176,512 | |
| TE | $172,600 | |
| DT | $167,157 | |
| DT | $152,087 | |
| LB | $147,140 | |
| CB | $143,446 | |
| RB | $139,037 | |
| WR | $134,656 | |
| TE | $133,615 | |
| IOL | $131,240 | |
| OT | $125,575 | |
| IOL | $123,164 | |
| WR | $119,332 | |
Mataalii Benjamin 6-7 / 315 lb | OT | $110,000 |
| DT | $105,224 | |
| WR | $103,096 | |
| S | $102,064 | |
| S | $101,597 | |
| EDGE | $90,562 | |
| K | $90,000 | |
| WR | $87,194 | |
| WR | $86,940 | |
| IOL | $86,940 | |
| IOL | $86,940 | |
| RB | $83,772 | |
| QB | $83,536 | |
RP Rowdy Pearce 6-3.5 / 285 lb | IOL | $80,000 |
LN Lucas Neidig 6-7 / 245 lb | OT | $75,000 |
| P | $70,000 | |
| S | $68,784 | |
| LS | $60,000 | |
| WR | $57,959 | |
| DT | $56,070 | |
MJ Michael Johnson 5-11.5 / 165 lb | QB | $50,000 |
| TE | $47,111 | |
LB LaMarcus Bell 5-11 / 190 lb | RB | $38,000 |
PT PJ Takitaki 6-4 / 230 lb | EDGE | $33,000 |
BF Bear Fisher 6-5 / 235 lb | TE | $33,000 |
DW Dylan Waters 6-1 / 175 lb | CB | $30,000 |
AG Aisa Galea'i 6-1 / 185 lb | S | $30,000 |
| CB | $30,000 |
The NIL Standard estimates Utah's football roster at $22.1M in total NIL value across 75 valued players, as of September 17, 2026.
Utah ranks #31 of 70 nationally by priced roster value — the sum of individually-valued players on the roster, and #4 of 16 in the Big 12.
No. Every figure is The NIL Standard's independent estimate of annualized NIL market value — not a reported deal, contract, or payroll disclosure.
Utah's roster data on this page was last updated on September 17, 2026.
Each player is valued by The NIL Standard's independent multi-factor model — on-field projection, position value, market context, and audience — and the roster total is the sum of those player estimates. Read the full football methodology for details.
Have a correction or a reported figure we should see? tips@thenilstandard.com