The NIL Standard

Pricing

The 2027 outlook: one player, a year of Pro, or your whole program.

Every 2026 valuation on this site stays free. These add where each value is heading in 2027.

Football's transfer window opens in early January · Outlooks refresh weekly

Sample layout. In Pro, every figure is shown.

One player

$49one time

One-time purchase

For following one player closely.

  • His full 2027 outlook
  • Updated weekly to May 31, 2027
  • A printable one-page report
Choose a player

Final once you open it.

Best value

Pro

$199a year

Billed yearly. Cancel any time.

For agents, analysts and anyone tracking a roster.

  • 2027 outlooks for Power 4 football players with eligibility left
  • Range, ceiling and what's driving each value
  • Comparable-deal write-ups for select players
  • Up to 1,000 players every 30 days

Following five or more players? Pro costs less than unlocking them one by one.

Get Pro

Full refund within 14 days if you haven't opened any 2027 data.

Programs and companies

Custom

Scoped to what you need

For athletic departments, collectives, agencies and data teams.

Email partners

Our founder replies within one business day.

Day on Campus · for athletic departments and collectives

We come to you, before the portal opens.

Your roster and targets priced before we arrive, a working day with your staff on the calls that matter, and a report you keep.

Before we arrive

  • Your roster, priced player by player
  • The market at every position you need
  • Your target board, priced

On the day

  • Budget and roster review with your staff
  • Each target's fair price and walk-away number
  • Retention calls: who to keep, at what number

After

  • A written roster and budget report
  • A priced target sheet for the window
  • Follow-up by phone through the window
  • One working day on your campus
  • One flat fee, travel included
  • Football: before the January window
  • Basketball: before the April window

Private by default. What you share is never published and never shared with another program, and we put that in writing before we start. Paying never moves a number.

December dates are limited. Request by Dec. 1 for a December visit.

No sales team. You'll work directly with our founder.

Request a date

Dates and fee within one business day

What stays free, always

Nothing on this list ever moves behind a login.

  • Every current-season valuation.
  • Team totals, rankings, and the teams index.
  • Methodology, and every past season once it is over.
  • Free to cite in reporting, with attribution.

Questions

What's in a 2027 outlook?

Our estimate of a player's NIL value for the 2027 season, with a realistic range, a ceiling and what's driving it. Selected players also get a write-up of the comparable deals we priced them against. Outlooks refresh weekly, and each one shows its as-of date.

What's your refund policy?

Pro: a full refund within 14 days of a charge, as long as no 2027 outlook data has reached your account since that charge. A single-player unlock is final once you open the outlook. Billing errors are always refunded.

Full refund policy

Which sports are covered?

Pro and single-player unlocks cover Power 4 football. For basketball, ask about a data license.

Is there a usage limit?

Each Pro account can open up to 1,000 different players every 30 days. Need more? That's a data license.

Do you work with rival programs?

We may. What you share is never published and never shared with another program, and we put that in writing before we start. Paying never moves a number.

Reporters: for 2027 figures, email press@thenilstandard.com