
Data as of September 4, 2026
| Player | Pos | Est. NIL Value |
|---|---|---|
| OT | $1,380,000 | |
| EDGE | $1,218,205 | |
| WR | $990,000 | |
| IOL | $955,937 | |
| S | $745,073 | |
| IOL | $712,500 | |
| DT | $630,000 | |
| TE | $626,300 | |
| LB | $467,187 | |
| RB | $392,162 | |
| OT | $253,574 | |
| DT | $248,551 | |
| LB | $210,000 | |
| WR | $187,406 | |
| QB | $146,846 | |
| WR | $120,818 | |
| K | $100,000 | |
| LS | $60,000 |
The NIL Standard estimates Houston's football roster at $27.0M in total NIL value across 73 valued players, as of September 4, 2026.
Houston ranks #20 of 70 nationally by priced roster value — the sum of individually-valued players on the roster, and #2 of 16 in the Big 12.
No. Every figure is The NIL Standard's independent estimate of annualized NIL market value — not a reported deal, contract, or payroll disclosure.
Houston's roster data on this page was last updated on September 4, 2026.
Each player is valued by The NIL Standard's independent multi-factor model — on-field projection, position value, market context, and audience — and the roster total is the sum of those player estimates. Read the full football methodology for details.
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