The NIL StandardThe NIL Standard Guides

Football Basketball

⌘K

Get our latest roster valuations and NIL insights

The NIL Standard

Independent NIL valuations for college sports.

Football

Teams
Players
Recruits
Portal
Methodology

Basketball

Teams
Players
Recruits
Portal
Methodology

© 2026 The NIL Standard. Not affiliated with the NCAA or any university.

About Guides Resources Privacy Terms Verify your listing

Football·Players Teams Portal Recruits Methodology

Keke Adams — S | Est. NIL Valuation | The NIL Standard Football

Keke Adams

S

Keke Adams

Virginia · ACC

Est. NIL Valuation

$74,333

Player, parent, or representative? Tell us about your deal →

This valuation is generated by our proprietary football valuation engine based on position premium, production data, NFL draft projection, depth chart role, and market factors. Learn more

Virginia

View full roster and team valuation